Instagram is one of the most popular social networks, where you can upload photos and videos in a few taps, with over 300 million active users per month. Therefore, it’s not surprising to see brands utilizing platforms like Instagram to promote their products and services.Integrating Instagram into your WordPress site allows you to do the following:
- Lets followers share your content
- Make your brand more visible
- Build credibility via photos and videos
- Help you stay connected with followers
- Raise product/service awareness
Want to get in on the Instagram trade? Here are four ways to successfully integrate your Instagram content with your WordPress site.
1. Display Your Instagram Feed
“Displaying your Instagram Feed is possible with WordPress,” says Scott Blake, a business writer at Oxessays and Bestaustralianwriters. “Adding the Instagram Feed button to your site lets you display posts from your feed anywhere on the site, whether you have it as its own page, or as a sidebar widget.”
WordPress has the Instagram Feed plugin, where you can use either the free version or the premium one to get started and dabble with; however, the premium version has more features than the free one.Here’s what you need to do to install and activate the Instagram Feed plugin on your site:
- Go to your admin dashboard, and then select “Instagram Feed.” This is where the setup and configuring can be done.
- Connect your Instagram by logging into that account. Here, you’ll need to authorize the login, giving WordPress permission to access your posts through the plugin. Once you authorize it, you should see the Instagram account listed in the plugin’s settings.
- Customize how you want your Instagram feed to appear on your site.
- Use this simple shortcode to place your feed anywhere on your site: [instagram-feed] Just paste this shortcode wherever you want the feed to appear.
The best part is that you can customize the short-code however you want, to make the feed look and work well on your site.
2. Manually Embed Content
Embedding your Instagram pictures into your pages and posts is another way to integrate the social media platform with WordPress; it should show a link with your username, which would link back to your Instagram account.
As you embed the content by pasting in the content’s URL on its own line within the pages and posts, the content should look something like this:
This is my content.
This is my content.
This embeds the largest image available by default.
Or, you can use a short-code, which would look like this:
All you have to do is replace LINK with the URL, and you’ll see this:
This is my content.[instagram url=LINK] This is my content.
This is beneficial if you’re not adding a bunch of pictures, and if you’re okay doing so manually.
3. Enable Badges
Badges help you provide a link to your social media, including Instagram. However, make sure that your users can use that badge.
- Go to your account and select “Badges.”
- Select whatever badge you want
- Copy the code that the selected badge gives you.
- Place the code in a text widget on your sidebar, which will display a link to your Instagram.
4. Share Posts On Instagram
Why settle for leading your Instagram followers to your site, when you can lead your site followers to Instagram as well?
“Getting your Instagram posts to your website users is okay,” says Francesca Bray, a project manager at State of writing and Eliteassignmenthelp, “but your blog posts are also just as valuable to share with your Instagram followers. Once you authorize your site to have access to your Instagram, you can start sharing your posts to social media, and vice versa.”
And, if you have the money, and want to share new posts to Instagram automatically, you can purchase the Instagram plugin’s premium version.
Now more than ever, you can utilize Instagram to build your business and brand. Whether you paste in the URL of the content or use a plugin, it’s never been easier to share your Instagram content like blog posts or share your blog posts as Instagram posts. Regardless of whatever method that you use from this list, you can rest assured that all of these are intuitive and simple to use on your WordPress site.